This user test was a part of the Multiple SKU Codes initiative. This test focused on multiple SKU codes for Variant Products, which are groups of similar products that have different attributes.

Plan

Why

At that time, we only allowed retailers to have one SKU code for each product, which increased frustration among sophisticated merchants.

What

I tested for clarity, ease-of-use, and assimilation within existing workflows among merchants that use Variant Products.

Specifically, I wanted to test:

• Can users easily add the right codes given the context?
• Do users understand the implications of single or multiple SKU codes?

How

Participants were tasked with adding new products, using a high fidelity design prototype. The fidelity of the prototype allowed for the testing of copy, layout, as well as components.

Who

Participants included individuals unfamiliar with the app and support agents to emulate new retailers and more experienced retailers.

Success Measures

Hypothesis

1. Users will know to expand each variant product to add more codes.
2. The dropdown with the code types will add to the understanding of the auto-generated SKU codes.
3. Users can easily change the code via the input field and the code type.